The Motor Company
Taunton - Branding
Our clients, K&R Autos asked us to create a new, unique, and stand out brand identity for them. Having parted company with a motor brand, they wanted to inject some personality back into their independent business. One that stood out in a crowded marketplace, and one that represented their long standing, local business.
We created a modern design, which will now be used as a constant thread running throughout the business. The logo has additional use beyond simply being a logo, as it has been styled in such a way as to creates shapes and backgrounds. The logo also resembles a steering wheel but also the full circle representing the ongoing cycle of car ownership.
Full showroom, web redesign, social media, business packs inc letter heads, lanyards, packs etc.
We achieved our goal of creating stand-out branding, that can run through the entire business.